1990 Records is a Brooklyn-based independent boutique label dedicated to curating and sharing cutting edge, genre-bending music.
Co-Founded in 2013 by CEO Toni Nelson, 1990 Records was a named chosen for a year that female artists dominated the charts. Acting as manager, studio owner, strategist and label Exec, Toni have joined the wave of acclaimed female led music labels. 1990 Records number one goal is to support the artist’s vision, to partner with them to build and promote their brand. The label controls its own promotion and management division.